Artist Shawn Kolodny is known for giant, reflective bubbles. You’ve seen them before—clustered at the entrance to art fairs, floating in pools, and lining fashion week catwalks. This winter, the artist’s effervescent installations will find another welcome setting: the windows of perfumer House of Creed’s boutiques.
“Crafting a single artwork is a challenge in itself; producing 30 unique pieces while maintaining a consistent foundational design across them was an intricate endeavor,” says the artist. For this particular series, Kolodny’s works shine in an array of gold and silver hues to match the brand’s seasonal offerings.
Following their debut at the Creed boutique in Miami’s Design District—where Kolodny is based and where he, the City of Miami Beach, and Creed have partnered to debut a large-scale public sculpture on Española Way during Art Basel—the works will ship out to various Creed locations across the globe.
Assembling and shipping the works—made from gold- and silver-mirrored acrylic, as well as amber neon lighting—was a challenge, but neither the artist nor Creed was intimidated. “From the outset, Creed embraced my vision,” Kolodny remarks. “Their more than 250 years of heritage of craftsmanship mirrors this appreciation, showcasing our mutual appreciation for artistry and detail.”
When conceptualizing the display, Kolodny found a familiar touchpoint in the reflective surface of Creed’s signature angular bottle. The silhouette features prominently in his design, which comprises clusters and towers of the artist’s trademark spheres in complementary shades.
The displays are accompanied by an array of Creed’s holiday scent selections: black-bottled Aventus, the floral Carmina, and a solid gold-wrapped Millésime Impérial. “My goal was to craft a work which was reflective of Creed’s enduring history,” says Kolodny. “Creative liberty is the cornerstone of an authentic partnership between an artist and a brand.”
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