A year after the unveiling of Saint Laurent's iconic Champs-Élysées boutique, the French luxury house has cut the ribbon on a sprawling New York flagship nestled in the heart of the Meatpacking District.
The new two-floor space at 72 Gansevoort—Saint Laurent's largest in the city to date—pays homage to the brand's reverence for sleek minimalism, complete with Anthony Vaccarello's timeless touch.
While the new space hews to the brand's aesthetic legacy, it also reflects the next chapter of the Belgian-Italian creative director's legacy. A rippling black wood staircase, marble displays, glazed blue ceramics, corduroy-colored poured concrete, and black mirrored walls present a symphony of textures at once elevated and welcoming. This sleek backdrop is grounded in historic design through the incorporation of vintage pieces by Gustav Stickley, Francis Jourdain, Frank Lloyd Wright, Richard Meier, Adrian Pearsall, and others. The result honors the time-worn industrial look of the Meatpacking District but with an ethereal touch.
From ready-to-wear to fine jewelry, Saint Laurent’s new location presents the house’s iconic vision in a fresh light—to the delight of its rapt downtown audience.
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